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The NPTT Magazine

Here's where you get information on our latest products, health tips for healthy, hair tips, and more!

Filtering by Tag: scrunchies

Three Reasons to Use NPTressTreats to Protect Hair

Alisha Chavez

By Mechelle Wisner

I cannot express enough how important it is to cover or wrap your hair up at night. It is very important to your hair’s health. To my knowledge, satin scarves, satin pillowcases, satin bonnets, and satin scrunchies are best to use.

Why NPTressTreats!!!

Healthier hair

Sleeping with NPTressTreats means less split ends. It greatly reduces breakage, tangles, and thinning. It also protects your hair from dryness.

Moisturized Hair

Sleeping on NPTressTreats helps keep the curls’ shape and style without causing kinks and bumps. NPTressTreats prevents your hair from getting frizzy and poofy and also helps to retain your hairstyle (leaving you to get more sleep because you don't have to wake up early style your hair). #Iwokeuplikethis

Hydrated hair

Yep, you read it right! NPTressTreats even keeps your hair hydrated! Sleeping on cotton is known to dry out your hair from root to tips, whereas satin helps keep it fresh.

The benefits of using NPTressTreats to protect your hair seems pretty awesome, but wearing a satin bonnet or wrap can't be sexy, right? Wrong! NPTressTreats are super stylish and comes in a variety of prints, styles, and colors.

If you aren't to sure of how you'd prefer to protect your hair (protection style), then the NpTressTreats pineapple pack is your friend!

What's a pineapple pack ? A NPTressTreats pineapple pack includes a satin bonnet, satin wrap, and a satin scrunchie (available in all colors). You can protect your hair in 3 different ways.

Are you ready to take your hair to the next level? Shop now!

what's the big deal about scrunchies?

Alisha Chavez

Vice Article - what's the big deal about scrunchies?

In the latest installment of Cleo’s Closet Case, i-D resident trend–spotter Cleo Le-Tan investigates the return of the most controversial hair.

Cleo Le-Tan ~ Aug 6 2014, 7:15am

A scrunchie is an elastic band camouflaged with any type of fancy fabric sewn around it, creating a sort of cotton, polyester or velvet cream puff to be worn either around a ponytail, a bun, a half pony tail, or in fact, around anything you want on top of a young (or not so young) girl's head. I own one or two, and I must say, they are a very comfortable and convenient hair accessory. The principal advantage of the scrunchie over other methods of hair attachment is that it is softer and less damaging. Since their heyday in the early nineties, scrunchies fell out of fashion for years, cemented by Carrie's damning anti-scrunchie speech on Sex and the City. But now the unassuming puffs are back, with blogs and newspapers like The Huffington Post and The New York Times buzzing about their return. So why all the fuss? Let's take a closer look.

The original scrunchie trend started before I was born, and came to full fruition in the early 90s. Hillary Clinton has been known as a life-long fan of the scrunch, wearing them to state functions and on Air Force One. Figure skaters have historically used them to fasten tight buns. In the show Beverly Hills 90210, not only did the cool girls Brenda and Kelly wear scrunchies, but Andrea the nerd did too, proving that scrunchies are designed to be worn by everybody. And now, since the 90s are so cool again, the scrunchie effect is indeed… in full effect.

The scrunchie is now finding a foothold in the fashion world. In 2012, two cool London girls launched a label called My Crazy Scrunchie. They got their friends Cara Delevingne, Alice Dellal and Suki Waterhouse to model in little videos for the brand, and Vivienne Westwood even commissioned MCS to design some scrunchies for a Red Label show.

In French, scrunchies are called "chouchou", a word also used to mean "darling" or "teacher's pet." The word itself is as naff as it sounds - inevitably, as is a scrunchie. Yes, I find scrunchies stupid. I am not sure stupid is the right word, because it kind of entails scrunchies have a personality, which they don't. They do have a following though (that has been made quite clear), and I suppose it is that following I find excessive. A scrunchie is a useful yet unattractive hair accessory, and nothing more. It does not need, nor does it deserve all the attention it gets.

Still attempting to understand the appeal of this scrunchiness, I decide to talk to Katalina Sharkey de Solis, one of the founders of the popular Instagram account @scrunchiesofinstagram (yes, an all-scrunchie Instagram exists!). She says: "The scrunchie is definitely enjoying a comeback moment right now, kick-started by some strong trend-setting celebrity promotion and cemented by a royal endorsement [former Prince Harry gf Cressida Bonas]. And consequently, the public at large, motivated by a strong sense of nostalgia for popular culture from the scrunchie era has really responded."

I decide to give up and to let the scrunchie live. Not only do I have no say in the matter, but also, the scrunchie is absolutely harmless. If anything, it's convenient and it protects from damaging hair! My problem with the scrunchie is not the scrunchie in itself, but its popularity and all the nonsense around it. Do people fuss about bobby pins and hair elastics? They don't really, so all I demand is for the same to be done with scrunchies. I would like the scrunchie to be left alone. It gives our hair a breather, so why can't we do the same to it?


Text Cleo Le-Tan
Photography Pierre Bailly
Styling Cathy Kasterine
Model Alek at Select
[The P.Y.T. Issue, no. 302, Pre-Fall 2009]